Latency is the time it takes for data to travel from the user's device to the server and back. Server location directly affects latency.
Users near the server experience lower latency. A server closer to the target audience improves response times.
Challenges arise when catering to a global audience. Server placement becomes strategic for optimal performance worldwide.
CDNs distribute content across multiple servers globally. Reduces latency by serving content from the nearest server.
Faster load times enhance user experience. Users are more likely to stay engaged on a fast-loading website.
Search engines consider page speed in rankings. Server location indirectly influences SEO.
Amazon strategically places servers in various regions. Ensures quick access to content for users across the globe.